MBA (Online) in Marketing Management

NMIMS Online MBA Marketing
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NMIMS Online MBA Marketing Program Overview

  • NMIMS Online MBA Marketing equips professionals with advanced digital marketing, consumer behavior, and brand strategy skills through a 2-year flexible program
  • Learn from NMIMS CDOE faculty expertise in omnichannel marketing, market research, and analytics
  • Perfect for marketing professionals aiming for strategic roles
  • Flexible online learning with live sessions, recorded lectures, and practical projects
  • Check NMIMS online MBA marketing fees, eligibility, and January 2026 admissions below
  • The two-year MBA in Marketing Management program equips you with an in-depth understanding of marketing principles, consumer behavior, brand management, and strategic marketing practices, enabling you to apply them effectively in real-world business environments
  • You’ll learn how to integrate marketing strategies with broader business operations, analyse market trends, interpret consumer insights, and adapt to today’s highly competitive and dynamic marketplace
  • The program covers core areas such as advertising, sales management, digital marketing, marketing planning, pricing strategies, product positioning, and distribution channels, helping you understand how these elements shape marketing decisions
  • You will also gain practical knowledge of marketing analytics and data-driven decision-making to support business growth
  • Upon successful completion, you will be awarded an Online Master of Business Administration (MBA) in Marketing Management

Structure of the Program

 

Sr. No. Subjects Credits
1 Business Communication 4
2 Financial Accounting 4
3 Micro Economics and Macro Economics 4
4 Marketing Management 4
5 Quantitative Methods – I 4

 

Sr. No. Subjects Credits
1 Cost & Management Accounting 4
2 Human Resource Management 4
3 Strategic Management 4
4 Business Analytics 4
5 Legal Aspect of Business 4
6 Operations Management 4

 

Sr. No. Subjects Credits
1 Corporate Finance 4
2 Research Methodology 4
3 Project Pre-work 4
4 Brand Management 4
5 Consumer Behaviour 4
6 Integrated Marketing Communications 4
7 Sales Management 4

 

Sr. No. Subjects Credits
1 Indian Ethos & Ethics 4
2 Corporate Sustainability 4
3 International Business 4
4 Project 4
5 International Marketing 4
6 Services Marketing 4
7 Digital Marketing 4

Career Prospects

  • NMIMS Online MBA Marketing prepares professionals for roles like Marketing Manager, Digital Strategist, and Brand Manager
  • NMIMS CDOE Career Services offers 6-month access to IIMJobs, Updazz, Hirist job portals, personalized career coaching, practice interviews with expert feedback, and profile development including CVreviews and LinkedIn optimization
  • 4+ career modules improve profile ranking by 40%
  • Alumni secure positions in MNCs across FMCG, tech, and e-commerce sectors
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Eligibility Criteria

  • Bachelor’s Degree (10+2+3) in any discipline from recognised University or an equivalent degree recognised by Association of Indian Universities (AIU) with minimum 50% marks at Graduation Level. (45% for SC/ST/OBC/PwD)

Fee Structure

NMIMS Online MBA Marketing Fees
Payment Type Fee
Admission Processing Fee One time, non-refundable: ₹1,200
Full Fee Payment Full Program Fee: ₹1,96,000 (One-time full payment)
Annual Fee Payment Program Fee per year: ₹1,05,000 (No. of Years – 2)
Semester Wise Fee Payment Program Fee per semester: ₹55,000 (No. of Semesters – 4)

To check the other specializations of the Online MBA Programs, check our NMIMS Online MBA page.

For a complete NMIMS Online MBA and other program fee structures, see our NMIMS Online MBA Fees breakdown.

The above mentioned Fee structure is subject to change at the discretion of the University. Any payment made via Demand Draft should be made in favour of “SVKM’s NMIMS” payable at Mumbai. Please check with the official University website for confirmation.

Additional Fee

  • ₹10,000 from the program fee is payable at the time of registration
  • Exam Fee: ₹800 per subject, per attempt
  • Project Fee: ₹800 per attempt
  • Loan facility available to pay program fees even without a credit card
  • No Cost EMI finance options available.
  • The University offers a 20% Defence Scholarship on program fees for Armed Forces, Defence Personnel, and their immediate family

Program Summary

  • NMIMS Online MBA Marketing (2 years, 4 semesters) develops strategic marketing leaders through UGC-approved curriculum
  • Key features: ₹55K/semester fees, no entrance exam, live/recorded classes, and 6-month career services access (IIMJobs, coaching, interviews)
  • Eligibility: Bachelor’s 50% marks
  • January 2026 admissions open for the NMIMS Online MBA Marketing Program
  • Build expertise in digital strategy, consumer insights, and brand management
  • Secure Marketing Manager/Strategist roles with NMIMS CDOE certification and alumni network

Check the Features of the Programs in Video

We have made a short video of around 4 minutes for you to know about our Programs offered and the Highlights of the Programs. We have also shared in video, the Sample Certificate of the University, Sample Mark Sheet a Student gets, Screenshot of the Student Zone and Live Lectures.

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